Dr. Maya Ariyanti, S.E., M.M.

ICT Based Management (IBM) Group

Position: Lecturer

Research Area: 

Office: Marore Building, Floor 1

Email: [email protected]

Profile

Maya Ariyanti is a lecturer at the Faculty of Economics and Business, Tel-U. Born in Bandung, April 16th, 1973, Maya graduated from the Management Undergraduate program of Parahyangan University, Bandung (1991-1996), the Management Graduate of Padjadjaran University (1997-1999), and Postgraduate Business Management of Padjadjaran University (2004-2009). Her attention was focused on Marketing, Management Information Systems, Telecommunication Business, Business Management, and Business Strategy. Prior to joining the Tel-U since 2008, Maya had been a lecturer at Widyatama University, Bandung, during 1999-2008. In Tel-U, she became a Member of the formation of the International Program of IM Telkom, the Head of Management Graduate Program of IM Telkom, Vice Dean of the Faculty of Economics and Business, and since 2014 she was appointed as Chairman of Expertise Group of Marketing and Consumer Studies. Her scientific publications widely spread in scientific journals as well as dozens of books and teaching modules, which is written either alone or with colleagues. The book of her own, among others, are Pengantar Manajemen Pemasaran untuk Akuntansi Diploma III (2004) dan Sistem Informasi Manajemen pada Perusahaan Digital (2006).

Teaching Subject

• Digital Customer Behavior
• Digital Business Behavior
• Digital Marketing Communication
• Management Marketing
• Research Method and Seminar