MP8A9957

Prof. Dra. Indrawati, M.M., Ph.D.

ICT-Based Management (IBM) Group

Position: Lecturer

Research Area: Marketing

Office: Marore Building, 1st Floor

Email: indrawati@telkomuniversity.ac.id

Website: https://indrawati02.wordpress.com/

Scholar

SINTA – Science and Technology Index

Scopus

 

Profile

Indrawati is a Professor in Digital Marketing, she is originally from Garut, West Java, Indonesia, earned a bachelor’s degree in English Education, Faculty of Language and Arts Education, IKIP Bandung — now UPI (Indonesian Education University (1990), a master’s degree in management from UNPAD Bandung (2004), and Ph.D. from the Faculty of Management at Multimedia University (MMU) Malaysia (2014). She has expertise and carries out the Tridharma of higher education in Digital Marketing at Telkom University, Indonesia. Her research focuses on adoption models related to technology, innovation, e-commerce, and smart cities, as well as digital marketing communications adoption models.

As the founder of the Smart City Research Group at the School of Economics and Business, Telkom University, Indonesia, Indrawati has an impressive publication record. With more than 200 articles published in national and international proceedings and journals (43 Scopus indexed articles starting from Q4 to Q1), 225 semi-popular articles in print and electronic media, she has also published 12 books focusing on research methodology, smart cities, and digital marketing. And, currently 3 books are in the process of being published — in the printing process at the publisher. She also has 8 Intellectual Property Rights (HKI).

Her extraordinary contribution in the field of Digital Marketing Management has received recognition through various prestigious awards. In particular, she was honored with the eight best article awards at the International Conference on E-Commerce with a Focus on Developing Countries (ECDC) in Kuala Lumpur, Malaysia, in 2009. Additionally, she received the best presenter award at the International Conference on Global Trends in Research Academic 2014 in Bali, Indonesia. Furthermore, she won the best paper award at the BESSH-2016 conference in Jakarta and the SCBTII Conference in Bandung in 2016, followed by the title of Best Presenter at international conferences in Barcelona, Spain, in 2018, and Bandung, Indonesia, in 2019.

She also succeeded in obtaining funding for research and community service from domestic and international institutions, including the Directorate General of Higher Education, Research and Technology of the Republic of Indonesia, Multimedia University (MMU) Malaysia, Universiti Teknologi Petronas Malaysia, and GOA University India. Apart from her role as a lecturer at Telkom University, she is also a guest lecturer at Multimedia University (MMU) Malaysia, Universiti Malaysia Pahang (UMP) Malaysia, National Quemoy University (NQU) Taiwan, and GOA University India.

Indrawati has also been a national reviewer for DRTPM — Directorate General of Indonesian Higher Education, Research and Technology from 2019 until now, reviewer of various international conferences (including ICDEIS, ICOICT, ComDite, SCBTII, ICTCE) and national and international journals (including the Indonesian Management Journal , F1000 Research, and Elsivier).

It is important to note that Indrawati was awarded the first place Best Lecturer title in 2020 and third place in 2021 at Telkom University, Indonesia.

Teaching Subject

  • Marketing Management
  • Digital Customer Behavior
  • Digital Business Behavior
  • Digital Marketing Communication
  • Research Method and Seminar
2014Doctor Philosophy in Management
Multimedia University, Malaysia
2004Master in Management
Padjadjaran University, Indonesia
1990Bachelor in English Education
Universitas Pendidikan Indonesia, Indonesia
2019Indrawati, dkk (2019). Inilah Cara Mengukur Tingkat Kecerdasan Suatu Kota. Bandung: Inteligensia Media
2019Indrawati, RR. Rieka F. Hutami, Damayanti Octavia (2019). Marketing for Non-Marketing Managers. Jakarta: Elexmedia Komputindo. ISBN Digital 9786020486826
2019Indrawati, RR. Rieka F. Hutami, Damayanti Octavia (2019). Marketing for Non-Marketing Superintendents. Jakarta: Elexmedia Komputindo. ISBN Digital 9786020486833
2018Indrawati (2018). Metode Penelitian Kualitatif Manajemen dan Bisnis Konvergensi Teknologi Komunikasi dan Informasi. Bandung: Refika Aditama. ISBN 9786026322906
2017Indrawati et al. (2017) Perilaku Konsumen Individu dalam Mengadopsi Layanan Berbasis Teknologi Informasi dan Komunikasi. Bandung: Refika Aditama. ISBN 9786026322357
2015Indrawati (2015) Metode Penelitian Manajemen dan Bisnis Konvergensi Teknologi Komunikasi dan Informasi. Bandung: Refika Aditama. ISBN 9786027948549
2008Indrawati & Yudi Pramudiana.2008. Profil Operator Jasa Telekomunikasi di Indonesia.2008. ISBN 978-979-99057-6-5. Bandung : Institut Manajemen Telkom
2008Indrawati & Yudi Pramudiana.2008. Competitive Intelligence (CI) Pengertian, Konsep, Proses, dan Implementasi. ISBN 978-979-99057-5-8. Bandung : Institut Manajemen Telkom
2008Indrawati. 2008. Soal Jawab Penelitian Pemasaran. ISBN 978-979-99057-7-2. Bandung: Institut Manajemen Telkom
2006Indrawati, Asep Sambas, Ani Arlina Kholid. 2006. Bahasa Indonesia, Pelajaran Bahasa dan Sastra Indonesia Kelas IX SMP/Mts ISBN 979-8712-91-9. Jakarta : Perca
2006Indrawati, Asep Sambas, Ani Arlina Kholid. 2006. Bahasa Indonesia, Pelajaran Bahasa dan Sastra Indonesia Kelas VIII SMP/Mts ISBN 979-8712-90-0. Jakarta : Perca
2006Indrawati, Asep Sambas, Ani Arlina Kholid. 2006. Bahasa Indonesia, Pelajaran Bahasa dan Sastra Indonesia Kelas VII SMP/Mts ISBN 979-8712-89-7. Jakarta : Perca
2004Indrawati & Khaerudin Kurniawan.2004. Bahasa Ilmiah Untuk Perguruan Tinggi. ISBN 979-99057-0-2. Bandung : STMB
2003Indrawati, 2003. Meningkatkan Daya Saing SDM Indonesia di Era Pasar Bebas dalam Revitalisasi Pendidikan Bahasa. ISBN 979-9296-97-8. Bandung : Andira (cbt)
2003Indrawati , 2003. Meningkatkan Kualitas Rakyat, Menuju Kemandirian dalam Buku Anak Bangsa Menggugat-- Nasionalisme, Kemandirian, Kewirausahaan. ISBN 979-8391-79-9. Jakarta : LP3ES
2016PemasaranBadan Nasional Sertifikasi Profesi
2008Sertifikat PendidikDepartemen Pendidikan Nasional Republik Indonesia
2017Dosen dengan Penelitian terbanyak pada Periode Semester Genap 2017/2018 Fakultas Ekonomi dan Bisnis Universitas Telkom. Bandung
2016The best paper on International Seminar and Conference on Learning Organization (ISCLO) 2016, Grand Tjokro Bandung, October 26th 2016
2016The best paper on Smart Collaborations for Business in Technology and Information Industries (SCBTII) Confernce, Grand Tjokro Hotel, Bandung August 15th -16th 2016
2016Dosen terbaik bidang penelitian prodi MM semester genap tahun ajaran 2015/2016. Bandung 20 Juni 2016
2015Dosen berprestasi Fakultas Ekonomi dan Bisnis Universitas Telkom untuk Kategori Publikasi Ilmiah Bereputasi, Bandung, 30 Desember 2015
2015The best paper of the Business & Management Track on the International conference on “Business, Economics, Social Science and Humanities (BESSH-2016) conducted at Aston Hotel Simatupang Convention Center Jakarta Indonesia. February, 13 rd – 14th, 2015
2014The best presentation of session one of day two in the International Conference on ”Global Trends in Academc Research (GTAR 2014) conducted by Global Illuminators held at Pan Pacific Nirwana Bali Resource Bali, Indonesia on June 2-3, 2014
2013Second Best Paper pada 1st International Seminar & Conference on Learning Organization organized by Telkom Corporate University and Telkom University, Bandung, 4-5 December 2013
2011Pemenang ke tiga kategori Blogger Lomba Penulisan Artikel Asuransi Bumi Putera 2011
2009Delapan Pemakalah Terbaik dalam the 4th International Conference on E-Commerce with Focus on Developing Countries (ECDC), Kuala Lumpur Malaysia, 2009
2003Pemenang ketiga dalam lomba karya tulis ”Meningkatkan Transparansi dan Akuntabilitas Pengelolaan APBD yang diselenggarakan Bandung Institute of Govermance Studies tahun 2003
2002Pemenang Pertama Lomba Karya Tulis yang diselenggarakan AJB Bumiputera 1912 dengan tema ”Kebangkitan Kaum Bumiputera Menjadi Tuan di Negeri Sendiri. tahun 2002
2001Pemenang pertama Lomba Karya Tulis Teknologi Telekomunikasi dan Informasi yang diselenggarakan Indosat, Kompas, Gatra, Republika, dan LIPI, tahun 2001
2000Winner I Public Category in Public Participation in Materialising Clean Water Supply in Jakarta, 2000
2000Pemenang ketiga Lomba Penulisan Essai “Buku dan Masyarakat Madani, Indonesia Book Fair. Jakarta 2000
1999Pemenang Kedua Lomba Karya Tulis Teknologi Telekomunikasi dan Informasi yang diselenggarakan Indosat, Kompas, Gatra, Republika, dan LIPI, tahun 1999
1999Pemenang Pertama dalam lomba karya tulis tentang penyelenggaraan pendidikan jarak jauh yang diselenggarakan Universitas Terbuka tahun 1999
Pelatihan Pengenalan Dasar Teori Dan Praktik Komputer Bagi Ikatan Guru RA (IGRA) Kec. Bojongsoang
Pemasaran Online untuk Produk Pasar Tradisional (Pada Pedagang Pasar Tradisional di Kota Bandung)
Pemasaran Online untuk Produk Pasar Tradisional (Pada Pedagang Pasar Tradisional di Kota Bandung)
Penggunaan Internet Bijak dalam Pembelajaran
Couching dosen di lingkungan Universitas Swiss German yang telah membuat proposal untuk diikutsertakan dalam Hibah BRIN 2020.
Sharing, Implementasi Metode Penelitian di masa pandemic Covid 19 di STIKes Aisyiyah Bandung
Sharing dan workshop Penulisan Hibah Kompetitif LLDIKTI ke dosen di STKIP Pasundan
Sharing, How to Implement An Effective Teaching and Learning Process in the Digital Age for International Class di Program Internasional
Sharing melakukan penelitian kualitatif ke dosen Fakultas Ekonomi Universitas Nurtanio
Pemasaran di media sosial untuk Asosiasi produsen makanan minuman dan industri kreatif APMMIK/UMKM bojonegoro Jawa Timur
2013Pengabdian Pada Masyarakat, Institut Manajemen, Bandung
Knowledge, Science & Technology for Society, Institut Manajemen Telkom, Bandung
Knowledge, Science & Technology for Entrepreneurship, Institut Manajemen Telkom, Bandung
Knowledge, Science & Technology for Export Product, Institut Manajemen Telkom, Bandung
2020Pembicara Tunggal dalam Acara Sharing Session Tips dan Tricks dalam Membuat Proposal Hibah di STKIP Cimahi
2020Pembicara Tunggal dalam Acara Sharing Session Metode Penelitian Kualitatif di Universitas Nurtanio
2019Guest Lecture at MBA program and undergraduate program National Quemoy University (NQU) Taiwan
2019Guest Lecture at MBA program of MMU Malaysia
2019Invited Speaker dalam SCBTII dan ISCLO
2019Invited Speaker di 1st Conference on Managing Digital Industry, Technology and Entrepreneurships
2018Key Note Speech di the 5th International Conference Global Trends in Academic Research